Job Purpose

Drive sustainable growth by developing and executing customer business plans across national pharmacy chains, mom & baby retailers, and healthcare clinics. Build strategic partnerships, lead Joint Business Planning (JBP), and maximize sales, profitability, and market share through effective commercial execution.

Key Responsibilities

Strategic Account Management

• Own commercial relationships with assigned accounts to deliver sales, profit, and market share targets
• Build strong relationships with key decision-makers; lead annual negotiations and trading agreements
• Conduct business reviews and present strategic growth recommendations

Joint Business Planning

• Develop and execute annual JBPs with strategic customers
• Identify opportunities in distribution, assortment, category growth, and new product listings
• Drive execution of growth initiatives and monitor KPIs

Commercial Planning

• Own pricing strategy in line with company policy
• Develop promotional calendars and commercial investment plans; manage budgets for ROI
• Monitor competitor activity and recommend commercial actions

Cross-functional Collaboration

• Partner with Marketing on activation plans and Operations on forecasting, stock, and service
• Coordinate cross-functional teams to ensure execution of customer commitments

Business Development

• Identify and secure new national account opportunities; expand within existing accounts
• Develop commercial proposals and business cases

Performance Management

• Own customer forecasting, pipeline, and profitability management
• Provide accurate monthly forecasts/updates to Country Manager
• Leverage market data and insights to identify growth opportunities

Requirements

Education

• Bachelor's degree in Business Administration, Sales, Marketing, Commerce, or related field

Experience

• 5+ years managing National Accounts in Vietnam's pharmacy, mom & baby, or healthcare channels
• Proven experience in JBP, pricing, promotional planning, and commercial negotiation
• Experience driving customer growth and influencing cross-functional teams

Skills

• Strong commercial acumen, strategic thinking, and business planning
• Strong leadership, negotiation, and stakeholder management
• Excellent analytical and problem-solving capability
• High ownership, accountability, and results orientation
• Fluent in Vietnamese and English